Product Leader turned Founder
Jimmy Daugherty
Two decades shipping products for the enterprise. Now shipping my own, in the AI space. 20 years building products that customers love and executives praise, turned into a builder's practice of my own.
20
Years
$100M+
Value created
7
Companies
3
Brands unified
Experience
Seven chapters01
botified
Nov 2022 — Present · Founder
- Founded botified, a go-to-market platform built exclusively for AI practitioners. The people who build AI get help finding the clients who need it.
- Built the product end to end: a multi-tenant SaaS platform spanning lead sourcing, AI enrichment, campaign automation, and an AI-assisted inbox.
- Run live outbound for AI companies at scale, operating 500+ sending accounts and AI-personalized campaigns.
- Turned 20 years of enterprise product leadership into a builder's practice, going from strategy decks to production software that clients pay for.
02
Tapestry
Mar 2022 — Jun 2025 · Sr. Director, Product
- Led a product portfolio generating $100M+ in value across Coach, Kate Spade, and Stuart Weitzman
- Founded and led Tapestry's Generative AI practice, driving AI strategy across the enterprise
- Drove double-digit improvements in checkout completion through payment innovation
03
Reckitt
May 2020 — Mar 2022 · Global DTC Lead
- Achieved 128% net revenue and 123% operating profit growth
- Reduced CAC by 65% and increased NPS from 60 to 62
- Launched a category-disrupting sampling program
04
Verizon
May 2019 — May 2020 · Personalization Lead
- Built a world-class personalization & optimization practice
- Increased CTR of high-volume ad placements by +57% through rigorous testing
- Winner of Verizon's Shark Tank-style hackathon
05
Royal Caribbean
Jan 2019 — Apr 2019 · Product Strategy
- Built product strategy for Flights by Celebrity
- Led the RFP for selection of a new UX agency partner
- Led agile teams for best-in-class customer experiences
06
Office Depot
Nov 2014 — Nov 2018 · Product Management
- Built the Partner Relationship Management portal
- Led startup of the BizBox subscription business for SMB
- Launched Office Depot's first ad-sponsored monetization program
07
George's Music
Jan 2006 — Nov 2014 · eCommerce & Product
- Led product development with full P&L responsibility
- Launched a multi-store vendor PIM system
- Integrated marketplaces and re-platformed websites
What I focus on
Product leadership, four ways
Belief
Product Philosophy
Building problem-solving cultures that drive innovation and results.
Read the philosophyPractice
AI Innovation
Leading generative AI practices and implementing ML solutions.
Explore the practiceMethod
Product Methodology
Frameworks and approaches for effective product management.
See the methodWhat leaders say
In their words“Jimmy is an excellent team player. He demonstrated leadership qualities at all levels, especially for new initiatives that needed executive buy-in. He wasn't afraid to speak up, and used his relationships to drive consensus from idea to execution.”
“Entrepreneurial — takes an idea and turns it into a business. He doesn't let anyone, anything, or bureaucracy stop him. He finds a way. Jimmy noticed that our company was struggling in customer support as we shifted from products to services.”
In the press
Coverage & perspective
Built InJune 2023
At Tapestry, There's More to a Designer Handbag Purchase Than Meets the Eye
“We're trying to make sure that we're creating a seamless experience for our customers, regardless of where they're shopping.”Read more